About Raoul Shah


Raoul Shah

Joint CEO & Founder


Raoul Shah - PRWeek360 speaker

Panel Discussion: Creative brand reactions to the COVID crisis

If not now, when?

Raoul launched Exposure in 1993 – a creative communications agency that joins the dots between brands, consumers and relevant culture. He is passionate about bringing people together to share, inspire and collaborate.

Exposure London was followed by New York (2003) Tokyo (2008) and Paris (2017) – four culturally influential cities
that have always inspired him. Today, Exposure sits alongside Seen, Threesixty and The Supermarket, part of the Casbah Group.

He splits his time between extending Exposure’s global influencer network and managing campaigns for brands including Levi’s®, Nike, Coca-Cola, Dr. Martens, Barbour, Uniqlo, LEGO, Muji, Tommy Hilfiger and Converse alongside championing emerging artists and pioneering new brands such as Noah and Pentatonic.

Exposure prides itself on forging long term client relationships (many for over 20 years) and has won numerous
awards. It remains one of the UKs largest independent agencies and its workplace has been described as “a place that’s better
than home” (The Times)” and as “one of the offices of the future” (Blueprint).

He recently published his first book, ‘Do Not Disturb,’ designed by Pentagram showcasing a collection of hoteldoor-hangers that started in 1980. His door is mostly open but when it’s shut, he’s probably spending quality time
with his family in Annecy.

See also

Fabio Ruffet

Brand Director Bacardí

Roopa Ramaiya

Head of global PR and communications Luno

Scott Field

Director of communications British Olympic Association

Paul Rowlinson

Managing director GroupM Digital UK

Ben Hawley

Marketing director Campaign Against Living Miserably (CALM)

Rumyana Miteva

Head of performance marketing and revenue Secret Escapes

Patrick Williamson

Head of media MPB

Maria D’Souza

Marketing director Barclays Ventures